The brand of Italian shoes Hogan was established in 1986 – then the first sneakers of this brand were released. At first, the owner of the brand – a group of companies Tod`s (it also owns the brand Fay) – expected to be used only for Hogan shoes designed for the game of cricket. However, in 1997, under this brand were produced sneakers of casual style, which range expands every year. Hogan perfectly combines sporty dynamism and elegance. In addition to the sneakers, collection includes women’s shoes, dress shoes, walking shoes, shoes for every day, and slippers. In 2000, Hogan started producing handbags, after that in many large cities around the world began to open branded boutiques – in Paris, London, Milan, Seoul, Hong Kong, Tokyo. In 2008, it released a collection of bags for women ready-to-wear, and a year later – a collection of custom bags Hippie Logo. In 2009, after the signing of an agreement between the company Marcolin and Tod`s, brand Hogan started the production of sunglasses and frames of high quality and unique design. Among the regular visitors of boutiques Hogan, there were Kate Moss and Rachel Weisz. Hogans shoes are popular among celebrities and their kids.